If you’re reading this, the chances are that you have been given the task of writing a brief for a new website or a redesign of your old website.
A good starting point would be to list the following: In order to meet your requirements, any design agency would need to know why the old website is no longer suitable.
So also detail anything else that could be relevant.
Do you have the resources or skills to create and supply the text to go on the website?
If the answer to these questions is no, you will need a web copywriter as well – we can provide this service if necessary.
Please have a read of the article first and then download our template website design brief at the bottom of the page.
The web design company will need to know a bit about your company in order to get a feel for how they should design your website.You need to ensure you capture their interest and engage with them at the right time, on the right channel.You should finish your website design brief with a short conclusion, outlining what you would like to receive back from the design agency.Start thinking about how you want to populate your new site.Resist the urge to duplicate your existing content in your new site – if your existing site is letting you down in some way, the chances are that the content is no longer up to scratch.Having thought about your target audience, take the opportunity to review whether your content still meets their needs.